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2004年中国商业地产经历了从狂躁到理性的过渡。但是由于商业地产发展初期的混乱、开发市场的非专业化运作和投资者的不成熟,商铺投资作为当今中国理财领域最具诱惑力的品种,却不得不经历风险和诱惑的考验。伴随诸多产权商铺项目开业后经营惨淡的局面,各种负面报道充斥其间,对商业地产的招商、营销产生了巨大的负面影响。易铺网作为商业地产专业网站,一直深刻关注着行业的发展脉络,对商铺投资者和品牌商家、中小商户全方位专业的服务是易铺网的首要职责。通过不断的建设,已经成为了商铺理财大众和品牌商家了解商业地产的一个主要窗口,业内门户网站的角色已经建立。
In 2004 China’s commercial real estate experienced a manic-to-rational transition. However, due to the initial chaos in the development of commercial real estate, the non-specialized operation of the development market and the immaturity of investors, investment in shops, as the most attractive species in the field of financial management in China today, has to go through the test of risk and temptation. Accompanied by many commercial property projects after the opening of the business bleak situation, all kinds of negative reports flooded the meantime, commercial real estate investment, marketing has had a tremendous negative impact. Easy to shop as a commercial real estate professional website, has been deeply concerned about the development of the industry context, the shops investors and brand businesses, small and medium-sized businesses a full range of professional services is easy to shop the primary responsibility. Through constant construction, it has become a major window for shops to manage the public and brand businesses to understand commercial real estate. The role of the industry portal has been established.