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中国人四十年的梦想,2002年一朝成真,中国队走进世界杯,与世界其他31支顶尖的球队共聚日本、韩国作为国内最大的媒介、市场研究公司,央视-索福瑞媒介研究与央视市场研究公司在2002世界杯球赛期间强强联手,本着“公正透明、及时准确”的服务准则,全力为中国球迷奉献全国八大城市世界杯收视信息,内容包括中国观众对直播球赛的关注情况,哪一美观众对收看球赛的兴趣更加强烈,全国各大城市观众反映是否一致等等。本次调查采用目前世界最先进的“人员测量仪”技术,确保了收视结果的及时传递——当日的球赛,次日下午收视结果全部揭晓。本次调查自2002年5月31日起,至6月30日止,包含了世界杯期间的全部64场比赛,共101个频道的收视结果及相应的专家点评,在每场比赛的下一个工作日及时发布。
Chinese dream of 40 years, come true in 2002, the Chinese team into the World Cup, with the world’s other 31 top teams to Japan, South Korea as the country’s largest media and market research company, CCTV - Suofu Rui media Research and CCTV Market Research Company joined hands together during the 2002 World Cup. Based on the principle of “fair and transparent, timely and accurate”, the research company dedicated itself to providing Chinese fans with information on the ratings of the eight cities of the World Cup in China, including the Chinese audience’s comments on the live broadcast Concerned about the situation, which beautiful audience to watch the game more intense interest, the major cities in the country reflect the same audience and so on. The current survey using the world’s most advanced “personnel measuring instrument ” technology to ensure the timely delivery of viewing results - the day of the game, the next day all the results announced. The survey, which began on May 31, 2002 and ended June 30, included all 64 matches during the World Cup, a total of 101 channel ratings and corresponding expert reviews, and the next job in each match Timely release.