唯有定位明确的品牌,才会形成一定的品味,成为某一层次消费者文化品位的象征。如果说“消费趋向”是品牌之路明确的方向,那么。“市场定位”将是品牌之路正确的走法。市场早已证明 Only a well-targeted brand will form a certain taste and become a symbol of a certain level of consumer cultural taste. If you say “consumption trends ” is the clear direction of the brand’s road, then. “Market Positioning” will be the correct way to take the road to branding. The market has long proved