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随着中国出境游市场持续火爆,韩国已成大陆游客国外最受欢迎目的地。即使2015年夏季韩国出现MERSE,5-6月中国大陆赴韩游客人数急剧下降,也没有抵挡中国游客赴韩“爆买”的热情。截至2015年中国赴韩游客人数高达615万人次,中国游客成韩国第一大入境客源。受益于持续增长的市场需求,低成本在中韩航空市场上快速渗透、异军突起、威胁加剧。本
With the continuous outbound travel market in China, South Korea has become the most popular destination for foreign tourists from mainland China. Even with MERSE in South Korea in the summer of 2015, the number of Chinese tourists visiting South Korea from May to June dropped sharply, and there is no resistance to the enthusiasm of Chinese tourists to go to Korea to buy and sell explosives. As of 2015, the number of tourists visiting Korea in China reached as many as 6.15 million, with Chinese tourists becoming the largest source of tourists in Korea. Benefit from the growing market demand, low-cost rapid penetration in the Korean Airlines market, the sudden emergence of a growing threat. this