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广播电视节目档案资料既是广播电视行业发展全过程的真实写照,也是广电系统发展中不可或缺的重要媒体资源,拥有巨大的政治、经济、社会价值潜能,是当前广电系统媒体资产管理的核心内容。做好广播电视节目档案资料管理工作,既需要各级广播电视管理机构与播出机构在政府及行业主管部门的指导和支持下,运用广播电视业务管理能力,借助广播电视技术、计算机技术、网络技术等高科技手段进行综合管理,更需要广播电视行业与各级部门构建起一套完整、规范、全面、与时俱进的制度体系。
The file information of radio and television programs is not only the true portrayal of the whole process of the development of the radio and television industry, but also an indispensable important media resource in the development of radio and television systems. It has huge potential of political, economic and social value and is the core content of media asset management . Doing a good job in the management of archives and data of radio and television programs requires both the radio and television agencies at all levels and the broadcasting organizations under the guidance and support of the government and industry authorities to make use of their broadcasting and television business management capabilities and to use radio and television technologies, computer technologies, Technology and other high-tech means of integrated management, but also the needs of radio and television industry and departments at all levels to build a complete, standardized, comprehensive, advancing with the system of institutions.