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随着社会的不断发展与现代科技水平的不断提高,在全球化、一体化经济的环境中,传统企业面临着诸多的挑战,为了保证企业的生存,促进企业的发展,传统企业开始建设独立b2c商场,这一举措为企业的持续发展提供了保证,但b2c商场的现状不容乐观,其中存在的问题急需解决。文中将对b2c商场进行介绍,并分析传统企业建设独立b2c商场所面临的问题。
With the constant development of society and the continuous improvement of modern science and technology, traditional enterprises are faced with many challenges in an environment of globalization and integration. In order to ensure the survival of enterprises and promote the development of enterprises, traditional enterprises begin to build independent b2c Shopping malls, this measure for the sustainable development of enterprises has provided a guarantee, but the status quo b2c mall is not optimistic, in which the problems in urgent need of solution. The article will introduce b2c mall, and analyze the traditional enterprises to build independent b2c shopping malls face the problems.