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我国真正的新闻标题大约出现于清朝同治末年。戈公振在《中国报学史》一书中写道:“自同治末年,以迄光绪中叶,新闻必要者始有题目;琐屑者则各就其地冠以总名。如北京则‘上林春色’‘禁苑秋声’,武昌则‘鹤楼留韵’,广州则‘羊城夕照’”。电视新闻要抓住观众、吸引观众,首先要制作好标题,标题是新闻的眼睛。有了迷人的大眼睛,不怕吸引不到人。本文从电视新闻标题实际产生的效果来探索电视新闻标题的制作。
The true headline of our country appeared around the end of Tongzhi in the Qing Dynasty. Ge Gongzheng wrote in the book “The History of Chinese Newspapers:” “Since the end of Tongzhi in the last years of the Guangxu period, there were problems in the news necessities and trivialities in general, Shanglin Spring ’’ Court autumn sound ’, Wuchang’ Crane House stay rhyme ’, Guangzhou is’ Yangcheng sunset’. ” TV news To seize the audience, to attract viewers, we must first make a good title, the headline is the news of the eyes. With a charming big eyes, not afraid to attract less than people. This article explores the production of TV news headlines from the actual effect of TV news headlines.