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目前,中国经济在增长速度换挡期、结构调整阵痛期和前期政策消化期三期叠加共同作用下,正在从高速增长期向中速平稳增长期过渡,中国工程机械行业也由增量市场逐步转化到存量市场。如何消化库存,成为全行业亟待解决的首要问题。对于终端用户来讲,随着工程机械保有量的不断攀升和工程量的萎缩,设备的闲置率不断攀高,同时低迷的二手机市场也未能为设备流转提供足够的空间。在此背景下,如何提高设备的利用率则是广大用户面临的首要问题。工程机械多功能多年以来一直是主机厂在产品设计阶段考虑的问题,而眼下众多代理商和用户,为去库存提高现有设备使用率则纷纷试水新机和二手机改装,以求尽快摆脱困境,由此催生了工程机械一种新的发展模式。主机厂、代理商、二手设备经销商等对工程机械进行改装,满足了用户个性化需求,为整机和配件的销售打开了一个新的通道。用户对现有的设备进行功能改善和深度挖掘,拓宽了产品的使用功能,解决了大量闲置设备利用率不高的问题,提高了产品的赢利能力。工程机械到底能进行哪些改装?对工程机械进行改装是否存在一定风险?应该如何规避?改装工程机械社会效益和经济效益究竟如何?本期我们对此进行探讨。
At present, China’s economy is undergoing a period of shifts in growth speeds, structural adjustment pains, and early-stage policy digestion. Under the combined effect of three phases, it is undergoing a transition from a period of high-speed growth to a period of moderately stable growth, and the Chinese construction machinery industry is also gradually expanding. Converted to the stock market. How to digest inventory has become the most important issue to be solved in the industry. For end-users, with the continuous increase in the number of construction machinery and the shrinking of the amount of work, the idle rate of equipment continues to rise, while the depressed second-hand mobile phone market has not provided sufficient space for equipment circulation. In this context, how to increase the utilization of the equipment is the primary problem faced by the majority of users. Multi-functionality of construction machinery has been a problem that OEMs have been considering during the product design stage for many years, and now many agents and users have used the new machine and the second mobile phone to modify the usage rate of existing equipment for destocking in order to get rid of it as soon as possible. Difficulties have given birth to a new development model for construction machinery. The OEMs, dealers, used equipment dealers and other manufacturers modified the construction machinery to meet the individual needs of the users and opened up a new channel for the sales of complete machines and accessories. The user performed function improvement and in-depth digging of existing equipment, broadened the product’s use function, solved the problem of a large amount of idle equipment utilization, and improved the profitability of the product. In the end, what kind of retrofitting can be carried out on construction machinery? Is there any risk in refitting the construction machinery? How should it be avoided? What are the social and economic benefits of retrofitting construction machinery?