市场是企业发展的永恒主题，是企业赖以生存和发展的“土壤”，没有市场就没有企业。以全球化和高新技术化为背景的新经济的发展，和我国即将加入世贸组织，国内制笔行业面临着竞争国际化的严峻挑战和压力。而作为地处经济相对落后的浙西南山区的丽水有限公司来说，必须更加充? The market is the eternal theme of enterprise development, and it is the “soil” for the survival and development of enterprises. Without a market, there will be no enterprise. With the development of the new economy with the background of globalization and high-tech, and China’s imminent accession to the WTO, the domestic pen making industry is facing the severe challenges and pressures of international competition. As Lishui Co., Ltd., located in the southwest of Zhejiang Province, where the economy is relatively backward, must be more fully charged.