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是什么保证了高利润率广西日报社资产总额达6亿元,2007年经营收入超过5亿元,其中广告收入超过3亿元,实现税前利润1.5亿元。这在报业竞争日趋激烈,报纸越来越厚、成本越来越高,报业利润被不断摊薄的今天,尤其显得难得。如此高的利润水平的关键在于对报社资源的有效整合。在新闻采编方面,广西日报社的采编系统是建立在统一的平台之上,报社所有子报的稿件都能互相看得到,也可
What ensures a high profit margin Guangxi Daily News reported a total assets of 600 million yuan in 2007 operating income of more than 500 million yuan, of which advertising revenue of more than 300 million yuan to achieve pre-tax profits of 150 million yuan. This is especially rare in today’s increasingly competitive newspapers, newspapers getting thicker and thickter, higher and higher costs, and newspaper profits being constantly diluted. The key to such a high level of profit lies in the effective integration of newspaper resources. In the aspect of news gathering and editing, Guangxi Daily’s editorial system is based on a unified platform. All the articles of the newspaper can be seen from each other.