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2016年7月20日,第二届全国品牌评价标准化技术委员成立大会在京召开。会议由中国品牌建设促进会理事长刘平均主持,质检总局副局长张沁荣、国家标准化管理委员会副主任崔钢出席会议并讲话。张沁荣强调,品牌评价是品牌建设的重要抓手,而标准是实现品牌评价规范化的助推器、风向标。适逢《国务院办公厅关于发挥品牌引领作用推动供需结构升级的意见》(国办发〔2016〕44号)文件发布之际,品牌评价标委会责任重大、任务艰巨。张沁荣作为第二届品牌评价标委会的主任委员,针对下一
July 20, 2016, the second session of the National Brand Evaluation Standardization Technical Committee was established in Beijing. The meeting was presided over by Liu Ping, chairman of China Council for the Promotion of Brand Building. Zhang Qinrong, deputy director of AQSIQ, and Cui Gang, deputy director of the State Standardization Administration, attended the meeting and made speeches. Zhang Qinrong stressed that brand evaluation is an important starting point for brand building, while the standard is to achieve standardization of brand evaluation booster, benchmark. At the release of the “Opinions of the General Office of the State Council on Leveraging Brand Leading Role and Upgrading the Structure of Supply and Demand” (Guo Ban Fa [2016] No. 44), the brand appraisal committee has a great responsibility and an arduous task. Zhang Qinrong as the second session of the brand evaluation committee chairman, for the next