21世纪是新经济的世纪,这种经济具有不同于传统经济的特征,与之相对应,新经济条件下的企业文化也有着不同的特征和要求。新经济是指以知识资本为主要形态,以信息技术、生物技术、网络技术等新兴技术为主要内容的全球化经济。新经济最突出的特征是知识代替资本、劳动力和土地这些传统的生产要素,成为经济生活中最主要的生产要素。所以,在新经济中,人们可以同时使用同一种知识,而且还可以创造性地使用这些知识, The 21st century is the century of the new economy, which has the characteristics different from the traditional economy. Correspondingly, the corporate culture under the new economic conditions also has different characteristics and requirements. The new economy refers to the global economy with intellectual capital as its main form and emerging technologies such as information technology, biotechnology and network technology as the main contents. The most prominent feature of the new economy is that knowledge replaces the traditional factors of production such as capital, labor and land and becomes the most important factor of production in economic life. Therefore, in the new economy, people can use the same knowledge at the same time, but also can use the knowledge creatively,