近年波士顿矩阵分析法被扩展应用于不同的研究领域。本文基于波士顿矩阵法,尝试对区域旅游市场的发展态势进行分析。通过对河南省区域旅游市场发展态势的分析,提出河南省区域旅游市场发展应首先构筑核心区域,以核心区域辐射带动全省旅游业的整体发展。 In recent years, Boston Matrix Analysis has been extended to different fields of research. Based on the Boston matrix method, this article attempts to analyze the development trend of regional tourism market. Through the analysis of the development trend of regional tourism market in Henan Province, it is proposed that the development of regional tourism market in Henan Province should first build the core area and promote the overall development of tourism in the province with the radiation of the core area.