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中国纺织工业协会副会长许坤元曾就品牌创新和渠道建设提出了三点要求:一是注重品牌内涵,二是加强设计师队伍的建设,三是加快现代流通服务体系和信息网络平台的建设。在行业洗牌加剧、品牌消费渐成主流的今天,专业市场对品牌建设起到了什么样的作用?还应该做些什么?近日,本刊记者走访各地发现,专业市场的建牌大业,正在如火如荼开展着。
Xu Kunyuan, vice chairman of China National Textile and Apparel Council once put forward three requirements on brand innovation and channel construction: one is to pay attention to brand connotation; the other is to strengthen the building of designers; the other is to speed up the construction of modern distribution service system and information network platform. In the industry to intensify the reshuffle, brand consumption gradually into the mainstream today, the professional market for brand building has played a role? What should be done? Recently, the reporter visited around the discovery, the professional market building brand, is in full swing Carry out.