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胡锦涛总书记对做好新形势下宣传思想工作提出了“高举旗帜、围绕大局、服务人民、改革创新”的总要求。服务人民,是宣传思想工作的根本宗旨。这一宗旨要求宣传思想战线牢固树立以人
General Secretary Hu Jintao put forward the general requirement of “propagandizing the banner, focusing on the overall situation, serving the people, reform and innovation” for doing a good job in propaganda and ideological work under the new situation. Serving the people is the fundamental purpose of propaganda and ideological work. This objective requires that the propaganda and ideological front be firmly established