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作为企业尤其是国有企业,如何保障广告业务的经营管理效率和廉洁相统一?有效防控两个风险,确保业务和队伍健康发展,建设廉洁高效企业?近几年来,深圳广电集团的实践体会是:经管统分结合,以高度统一防控内耗外蚀;变折扣权为绩效奖,实施阳光经营管理;科技与人工监督双管齐下,封闭式经管;阳光激励多劳多得,以绩效薪酬抵御灰色收入侵蚀;构建严谨的内部管控机制,将个人操作行为导入轨道;居安思危,未雨绸缪防控业务和廉洁两个风险。
As an enterprise, especially a state-owned enterprise, how to ensure the efficiency and integrity of its advertising business? To effectively prevent and control two risks, to ensure the healthy development of business and the team and to build a clean and efficient enterprise. In recent years, the practice of Shenzhen SVA Group : Management combined with a unified, with a high degree of unity to prevent and control internal erosion; variable discount rights for the performance award, the implementation of the sunshine management; technology and manual supervision of two-pronged approach, closed management; Sunshine incentive to work hard to get rid of gray income Erosion; Construction of rigorous internal control mechanism, the personal conduct of conduct into orbit; be vigilant in peace time, take precautions prevention and control of business and clean two risks.