奥运会不仅是各国健儿一展英姿的竞技场所,也为新闻工作者提供了运思走笔的极好机会。他们运用衍名辞格拟出的佳题,魅力四射,产生了题因名新、人因题美的修辞效果。悉尼奥运会有则报道的标题为《空中伏群芳,碧池举明霞》。此题不仅嵌入人名“明霞”,更用“伏”字表示双关意—— The Olympic Games is not only an arena for athletes from all over the world, but also provides an excellent opportunity for journalists to think about it. They use the reputed remarks to create a good title, glamorous, resulting in a rhetorical effect due to the name of the new, because of the beauty of the subject. The Sydney Olympics has a report titled “Fuzun in the Air, Bi Chi lifts Mingxia.” This question not only embeds the name “Mingxia”, but also uses the word “V” to mean double meaning -