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2004年2月,国家广电总局正式发布了《关于促进广播影视产业发展的意见》,从多层面勾勒了中国广电传媒产业的规划蓝图,提出了“争取在较短的时间内把我国广播影视产业做强做大”的发展目标。《意见》指出:长期以来我国广播影视实行计划事业型为主的体制,不区分经营性产业和公益
In February 2004, SARFT officially released the Opinions on Promoting the Development of Radio, Film and Television Industry and outlined the blueprint for the planning of China’s radio and television media industry from many aspects. It proposed that “we should strive to bring China’s radio, film and television industry in a relatively short period of time, Stronger and bigger ”development goals. “Opinions” pointed out: For a long time our country’s radio, film and television implementation of the program-oriented system, does not distinguish between business industries and public welfare