擦亮品牌,独树一帜如何创立最佳品牌,是企业长远发展的关键所在。而在实际经营活动中,处理好客户的抱怨,让服务超过顾客的期望值,才是企业赢得顾客的最好方法。此外,企业注重广告效应也是重要环节,产品广告表现的好与坏,往往直接影响着消费者心理共鸣的产生,这对于企业品牌知名度的拓展,将有很大的刺激作用。同时,广告创新也必须结合品牌个性,将品牌融入广告的故事中,在打 Polishing the brand, unique How to create the best brand, is the key to long-term development of enterprises. In actual business activities, dealing with customer complaints, the service exceeds the customer’s expectations, is the best way for enterprises to win customers. In addition, enterprises pay attention to the advertising effect is also an important part of product advertising performance is good and bad, often directly affect the consumer psychology resonance, which for the expansion of corporate brand awareness, there will be a great stimulus. At the same time, advertising innovation must also be combined with the brand personality, the brand into the story of advertising, playing