人们常说，质量是通向国际市场的通行证。这话固然有理，但若仅仅是持“证”而“行”，未必处处皆“通”。在法国的瓷器市场上绘有圣经图案的意大利瓷器，质量远不如我国的景德镇瓷器．人们竟愿以几十倍于我们的价钱竞相购买意大利瓷器。意大利瓷器之所以讨得法国顾客的欢心， People often say that quality is the passport to the international market. Although these statements are reasonable, they are not necessarily “accessible” if they are merely “cards” and “walking”. In the French porcelain market painted with biblical patterns of Italian porcelain, the quality is far inferior to China's Jingdezhen porcelain. People are willing to compete for the purchase of Italian porcelain at a price several times our price. The reason why the Italian porcelain to please French customers,