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所谓行为陷阱,就是 CI 战略的行为误区。它主要存在于广告活动,营销活动、公关活动过程中。广告活动的误区广告活动可能遇上的误区是很多的。有语言方面的误区:如一家美国公司在英
The so-called behavior trap is the misunderstanding of CI strategy. It mainly exists in advertising campaigns, marketing campaigns, and public relations campaigns. Misunderstandings in advertising campaigns There are many misunderstandings that may occur in advertising campaigns. There are misunderstandings in language: such as a U.S. company in the UK