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随着欧美经济萎缩,中国内销市场成为了在全球低迷经济环境下最蓬勃的体系。除了海外企业争相投入,中国制造业出口下滑也令国内企业纷纷转型加入内销市场战局。同时,“十二五”规划顺应大环境.提出了扩大人民消费去牵动内需的方向。初步估计,如包括工资在内的年均居民收入增长达到15%,将在五年内增倍。国民消费力高速发展,代表着消费者在衣食住行等各方面的消费将有所提升,企业要争取消费者的注意与青睐,其中一个简单提升消费体验的方法就是善用灯光。当店员还没
With the shrinking economy in Europe and the United States, the domestic market in China has become the most vigorous system under the global economic downturn. In addition to competing investments by overseas companies, the decline in China’s manufacturing exports also transformed domestic enterprises into the domestic market. At the same time, the “Twelfth Five-Year Plan” complies with the environment and proposes the direction of expanding people’s consumption to affect domestic demand. According to preliminary estimates, if the average annual income of residents, including wages, increases by 15%, it will double in five years. The rapid development of national consumption means that consumer spending on clothing, food, shelter and transportation will be improved. Enterprises should strive for the attention and favor of consumers. One of the simple ways to enhance the consumer experience is to make good use of the lighting. When the clerk has not yet