当前,市场竞争越来越激烈,职工的工作压力不断增大,精神文化需求不断增长,如何有效地发挥职工文化的作用,凝聚职工,增强企业发展动力,是工会工作者面临的一个课题。群众性职工文体活动是职工文化活动的重要载体,通过丰富多彩的职工文化活动能够有效地发挥教育、引导、激励、促进的作用,不断增强职工的凝聚力、战斗力,陶冶职工情操和提高职工品位,对企业发展起到积极地推动作用。鉴于职工的业余文化生活日益多样化,传统的职工文化活动已经不能满足职工需求。 At present, the market competition is more and more fierce. The work pressure of workers is constantly increasing. The spiritual and cultural needs are constantly increasing. How to effectively exert the function of employee culture, unite workers and enhance the development momentum of enterprises is a topic that trade union workers face. The mass sports activities of workers and staff members are an important carrier of cultural activities of employees. Through a variety of employee cultural activities, they can effectively exert the functions of education, guidance, encouragement and promotion, continuously enhance the cohesion and combat effectiveness of employees, cultivate the sentiments of workers and employees, Play an active role in promoting the development of enterprises. In view of the increasingly diversified amateur cultural life of employees, the traditional staff cultural activities have failed to meet the needs of employees.