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尽管自改革开放以来,我国保险业市场化发展已历经20多年,但我国营销与国外先进水平相比,仍存在较大差距。本文就产险公司销售体系建设问题作了浅显论述。
Although the market-oriented development of China’s insurance industry has lasted for more than 20 years since the reform and opening up, there is still a big gap between China’s marketing and the foreign advanced level. This article made a brief discussion on the construction of the sales system of the insurance company.