设计作为一种生活方式的创造,直接或间接的改变着客观存在的观念、行为和物的形式,是文化延展的不可或缺的质变因子。在设计的过程中或多或少融入了许多人文思想与潜在的文化意识,文化在当今社会的设计领域更具渗透力,对设计的影响体现在设计定位与设计创意以及消费行为等方面,并具有时代性与地域性。 Design, as a way of life creation, directly or indirectly changes the objective existence of the concepts, behaviors and forms of things, is an indispensable qualitative change factor in the extension of culture. In the design process more or less into a lot of humanistic ideas and potential cultural awareness, culture in the design of today’s society more permeable, the impact of design in the design positioning and design creativity and consumer behavior and so on, and With the times and regional.