论文部分内容阅读
04年皮卡市场新品迭出,各厂商促销不断,整个行业群雄四起、色彩纷呈。主要呈现出4个特点:一是柴油机皮卡大批量进入市场,长城、江铃、福田在柴油皮卡市场上演了一场“三国演义”。二是主流品牌打响了价格战,长城禾江铃均在8、9月份宣布降价,在皮卡市场引起了震荡。三是一些新品牌禾多样化皮卡全面推出,国际上知名的几种车型在国内应有尽有。四是皮卡出口又有新突破,长
04 Pickup new products after another, the constant promotion of various manufacturers, the entire industry crowds, colorful. Mainly presents four characteristics: First, large quantities of diesel pickup into the market, the Great Wall, JMC, Futian in the diesel pickup market staged a “Romance of the Three Kingdoms.” Second, the mainstream brands started a price war. Great Wall He Jiangling announced price cuts in August and September, causing turmoil in the pickup truck market. Third, a number of new brand Wo diversification full launch, several well-known international models in the country everything that one expects to find. Fourth, there are new breakthrough pickup, long