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很多人都在抱怨报纸上、电视中的广告太多太滥。报纸中的广告,人们多数翻而过之,电视中一俟广告露面,一点遥控器,换个频道。尽管如此,企业广告依然“坚韧不拔”地窜进我们的视野,重复地印记在我们脑子里,否则,我们何以记得“雀巢咖啡,滴滴香浓”、“做女人,挺有道理(三源美乳霜)”、“丰韵才是真的美(丰韵丹)”、“让我们做得更好(菲利浦)”等等过耳不忘的精典名句呢? 中国广告协会副秘书长、《现代广告》主编贾玉斌说,中国会做广告了。贾先生的话,大抵是说中国企业做的广告品味、追求和诉求的理性提高了,一些企业广告在市场上极大地提升了产品美
Many people are complaining about newspapers, too many advertisements on television. Newspaper ads, most people turn over, a TV ad appearance, a little remote control, another channel. In spite of this, corporate advertising is still “gritty” into our field of vision, repeatedly imprinted in our mind, otherwise, why do we remember “Nestle coffee, dripping fragrant,” “a woman, quite justified Source cream ”),“ Feng Yun is the real beauty (Feng Yun Dan) ”,“ Let's do better (Phillips) ”and so on never forget the classic phrase? China Advertising Association Deputy Secretary Long, editor of Modern Advertising Jia Yubin said that China will advertise. Mr. Jia's words, probably means that Chinese enterprises to do the taste of advertising, the pursuit of and the pursuit of rational increase, and some corporate advertising in the market greatly enhance the beauty of the product