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樊旭文,1986年毕业于北京大学中文系,同年分配到湖南电视台;1995年筹备湖南经视并担当广告部主任;2002年起担任湖南卫视广告部主任。2004年,在湖南省广告协会举办的首届“湖南杰出广告人”评选中,樊旭文从40多位候选人中脱颖而出,被授予“湖南杰出广告人”称号。2008年4月,樊旭文又荣获中国广告协会评选的“中国广告30年·突出贡献奖”。2004年,湖南卫视单频道广告收入突破5亿元,此后逐年递增,直到2014年更是突破75亿元大关。当年,樊旭文卸任湖南卫视广告部主任,2015年加盟响巢看看担任首席运营官。
Fan Xuwen graduated from Peking University Department of Chinese in 1986 and was assigned to Hunan TV Station in the same year. In 1995, he worked as Hunan TV and served as director of advertising department. Since 2002, he has been the director of advertising department of Hunan Satellite TV. In 2004, in Hunan Province Advertising Association organized the first “outstanding advertising people in Hunan” selection, Fan Xuwen from more than 40 candidates to stand out, was awarded the “outstanding advertising people in Hunan,” the title. In April 2008, Fan Xuwen won the China Advertising Association’s “30 Years of Chinese Advertising, Outstanding Contribution Award.” In 2004, Hunan Satellite TV single channel advertising revenue exceeded 500 million yuan, increasing year by year, until 2014 even exceeded 7.5 billion mark. That year, Fan Xuwen outgoing director of Hunan Satellite TV advertising, joined the ring in 2015 to see as Chief Operating Officer.