“彩电业依靠价格战和概念战争夺市场的时代已经一去不返了。”一位彩电厂商相关负责人如是感慨。的确,随着全球彩电业迅速掀起一股智能风,原有的市场竞争手段已经很难奏效。与此同时,原有的产业格局也在发生微妙变化,依托面板资源争夺市场的日韩彩电企业的全球产业地位正面临海尔等中国企业有力的挑战。 “TV industry rely on price wars and concept war to win the market era has gone. ” A color TV manufacturers responsible person is feeling. Indeed, with the global color TV industry quickly set off a smart wind, the original means of market competition has been very difficult to work. At the same time, the original industrial structure is also undergoing subtle changes. Relying on panel resources to compete for the market, the global industry status of Japanese and Korean TV companies is facing strong challenges from Chinese companies such as Haier.