有一段时间,保险营销界有一个说法,说保险营销就是经营客户,要把客户作为保险营销活动过程中的一个重要组成部分认真经营起来,而不是把客户排斥在外。这种提法把保险营销与产品销售的本质区别开来。然而,营销人员又有几个真正在经 For some time, there has been a saying in the insurance marketing community that insurance marketing is the business customer, and that the customer should be carefully operated as an important part of the insurance marketing campaign rather than excluding the customer. This formulation distinguishes insurance marketing from the essence of product sales. However, there are several other marketers who are really working