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为了扩大影响,近年来中央国家机关的许多部委、总局都设立了新闻处,确定专职新闻发言人,经常召开新闻发布会或者记者招待会,向新闻界通报有关情况。然而,有的新闻发布会效果好,有的就差些,关键在于新闻发布会有没有新闻。要想使新闻发布会收到好的效果,会后“报上有名,电台有声,电视上有影”,以下几点是应当引起注意的。
In order to expand their influence, many ministries and commissions of the central state organs have set up information centers in recent years to identify full-time press spokespersons and hold regular press conferences or press conferences to inform the press about the situation. However, some press conferences are effective and some are worse. The key point is that there is no news in the press conference. In order to get good results from the press conference, after the meeting, “the newspapers should be famous, the radio stations have sound, and there are pictures on television.” The following points deserve our attention.