冰雪运动正在以前所未有的速度和力量席卷全球,他们屡创电视收视率的前提下,赞助商们也开始关注这个庞大的市场。有的企业长期关注冬季项目,有的不想错过这个机会,加入到这个行列中来。我们所熟悉的冰上常客有:通用汽车、阿迪达斯、 The ice and snow sports are sweeping the globe with unprecedented speed and power. As time goes on, they have begun to pay attention to this huge market under the premise of television ratings. Some companies have long been concerned about the winter project, and some do not want to miss this opportunity to join this ranks. We are familiar with the ice regulars are: General Motors, Adidas,