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核心竞争力是企业制定战略的基础和获得竞争优势的源泉。在深入研究企业核心竞争力理论基础上,采用系统工程中的Delphi方法结合主成分分析法确定了航空运输企业核心竞争力的评价指标体系,利用层次分析法确定了各个评价指标的权重,建立了基于灰色理论的航空运输业核心竞争力评价模型,并以东方航空公司为研究对象进行实证研究。
Core competitiveness is the basis for enterprises to formulate strategies and obtain the source of competitive advantage. On the basis of deeply studying the theory of enterprise’s core competence, the Delphi method of system engineering and principal component analysis are used to determine the evaluation index system of the core competitiveness of air transport enterprises. The analytic hierarchy process is used to determine the weight of each evaluation index, Based on gray theory, this paper evaluates the core competitiveness of air transport industry and makes an empirical study on Eastern Airlines.