讨论背景:集团公司开展的“春节友(邮脉心享事成”品牌推广活动总结评估报告近日出炉了,此次活动收到了很好的效果。达到了预期目的。据了解。为充分利用春节这一重要时间节点。提升消费者对新型邮政业务、邮储银行、保险、电子商务等业务的认知度,展示中国邮政集现代化金融、物流、电商于一体的多元化企业品牌形象,集团公司多个部门联合开展了“春节友(邮腙心享事成”品牌推广活动。取得了良好的传播效果。 Discussion Background: The “Spring Festival Friends of Philately” (“Post Spring Festival Love”) brand evaluation summary report recently baked, the event received a very good result. To achieve the desired purpose. It is understood that for the full Use Spring Festival as an important time node to enhance consumer awareness of new postal services, postal savings banking, insurance, e-commerce and other businesses and to display the diversified corporate brand image of China Post integrating modern finance, logistics and e-commerce , A number of departments of the Group jointly launched a “Spring Festival Friends of the mail (hydrazone heart of things into a” brand promotion activities. Has achieved good communication results.