新闻报道策划又称新闻策划,是指在新闻传播过程中针对报道这个环节所进行的专门策划。报道策划是新时期采访主体、客体发生重大变化后,顺应这种变化而产生的一种采访、编辑组织行为,是媒体整合自身资源,挖掘客观报道资源,从而在新闻报道竞争中争取胜利的法宝。 News report planning, also known as news planning, refers to the media coverage in the reporting of this part of the special planning. Reportage planning is an important part of interviews in the new period. When an object undergoes major changes, an interview and editing organizational behavior that complies with such changes is a magic weapon for the media to integrate its own resources and tap objective reporting resources so as to win the competition in the news coverage .