论文部分内容阅读
互联网营销教学是面向学生开设的创业思维培养课程,该课程以实战模拟的方式,针对基于互联网时代的背景下的学生,对网络营销技术及相关策略的掌握及运用进行全方面的培养,将互联网营销模式融入到教学课程中,从而培养学生的创新思维和创业能力。本文从全新的教育观出发,对于在互联网营销教学过程中如何培养学生创新创业思维能力提出一些建议。
Internet marketing teaching is for students to start the entrepreneurial thinking training course, the course in actual combat simulation for Internet-based students in the context of the era of network marketing technology and related strategies to grasp and use of all aspects of training, the Internet Marketing model into the teaching curriculum, thus cultivating students’ innovative thinking and entrepreneurial ability. Starting from the new concept of education, this article puts forward some suggestions on how to cultivate students’ ability to think creatively and start a business in the process of internet marketing teaching.