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【上海世博会特许产品经营】世博特许产品经营工作旨在宣传“城市,让生活更美好”的世博主题,以“参与全球盛会,珍藏世博记忆”为理念,以传播中国文化特色为使命。世博会期间将有240多个国家、地区和国际组织参展,预计参观人数将超过7000万人次。丰富多彩的世博会特许产品和遍布全国的特许零售网点将为国人和前来参观世博的国际人士提供参与世博、体验世博的良好渠道。同时,世博特许产品经营更为应征企业提供了充分展示企业形象和传递产品信息的良好舞台。
【Licensed Product Management of Shanghai World Expo】 Expo concessionary product management aims to promote the theme of “Better City, Better Life” and take the concept of “participating in global events and collecting Expo memories” as its theme, disseminating Chinese cultural features as mission. During the Expo there will be more than 240 countries, regions and international organizations participating, is expected to visit more than 70 million passengers. Colorful Expo licensed products and franchised retail outlets throughout the country will provide Chinese people and international visitors who come to visit the Expo a good way to participate in the World Expo and experience the World Expo. At the same time, the Expo licensed products business more enterprises to provide a full display of corporate image and delivery of product information a good stage.