品牌的差异性给予顾客最为直接的选择理由,人们愿意为这份独特付出更高的价格企业经营中,你所做的每一个决定都会直接影响品牌形象,在消费者脑中形成感觉,联想和思想。不过,想要确保每一次的行动都能产生让顾客流连忘返的效果,实非易事。品牌的差异性给予顾客最为直接的选择理由,人们愿意为这份独特付出更高的价格。据英国华通明略咨询公司的研究发现,具有显著特点的品牌价格往往超出同类商品价格的13%。 Brand differentiation gives customers the most direct reason to choose. People are willing to pay higher prices for this unique business. Every decision you make will directly affect the brand image, form a sense in the mind of consumers, and thought. However, it is not easy to ensure that every action can produce an eternal effect. Brand differentiation gives customers the most direct reason to choose, and people are willing to pay higher prices for this uniqueness. According to a study conducted by the British firm Huatong Mingluo Consulting, brand prices with distinctive features often exceed 13% of the price of similar products.