市场价格机制条件下,商品价格大都由企业按照其价值规律、供求关系和竞争规律而自主决策,自我定价。实行市场调节价的商品价格的制定和调整,具有适应市场竞争形势需要的高度灵活性。“商品特价”作为市场调节价的一种价格形式,目前在我国市场比较盛行。无论是大城市的商场、超市,还是小城镇的商店、地摊,都能看到“商品特价”或“特价商品”的招牌,借以“广而告 Under the condition of market price mechanism, most of the commodity prices are independently decided by the enterprises according to their values, supply and demand and competition laws, and themselves are priced. The formulation and adjustment of the commodity prices for the implementation of the market adjustment price have a high degree of flexibility to meet the needs of market competition. As a price adjustment form of the market, “special product” is currently prevailing in our country. Whether it is a big city shopping malls, supermarkets, or small town shops, stalls, can see the “special offer” or “special offer” signs, to "advertised