随着现代信息技术的飞速发展,以媒介融合为特征的全媒体时代已经来临。正如有学者指出的,全媒体是在信息、通讯、网络技术快速发展的条件下,各种新旧媒介形态,包括报纸、广播、电视、网络媒体、手机媒体等,借助文字、图像、动画、音频和视频等各种表现手段进行深度融合,产生的一种新的、开放的、动态的、兼容并蓄的媒介传播形态和运营模式。这种以媒介融合为特征的信息传播方式 With the rapid development of modern information technology, the era of all media featuring media convergence has come. As some scholars have pointed out, all media are all kinds of old and new media forms, including newspapers, radio, television, online media and mobile media under the condition of the rapid development of information, communication and network technology. With the help of text, images, animation and audio And video and other means of expression for an in-depth integration, resulting from a new, open, dynamic and inclusive media forms and mode of operation. This kind of media communication characterized by means of information dissemination