自从苹果公司凭借iPhone、iPad等产品在用户市场中跑马圈地,并以颠覆性的创新筑起以IOS为核心的App Store藩篱,成功开创了“平台经济”时代之后,近几年来,国内外企业或复制模仿,或创新改造,构筑以App Store为蓝本的平台之风越演越烈。平台战略已然成为众多企业最核心的战略之一。在这些企业当中,有盲目跟风的,有真切看到了巨大商机有所图的,也有迫于危机而不得已为之的,笔者认为运营商更多 Since Apple’s success in the “platform economy” era with the help of the iPhone, iPad and other products in the user market, and with disruptive innovation to build the IOS as the core of the App Store, in recent years, Domestic and foreign enterprises or copying imitation, or innovation, to build a platform based on the App Store style of the wind intensified. Platform strategy has become one of the most core business strategies. In these enterprises, there are blindly follow the trend, there is a real chance to see the huge business plans, but also forced by the crisis last resort, I believe that more operators