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如今,大多数人说起广告,言下之意更多的是基于移动端的广告,而非电视端。在电视被频频唱衰的背景之下,欢网科技依旧坚持做电视社区,试图在电视领域,深度挖掘电视社区的价值。尽管传统媒体受到来自互联网新媒体的冲击,但是不管从电视广告的影响力,还是广告主的预算来看,电视仍然是当今的第一媒体。能否把电视台和电视机这两个不同的概念融合到一起,这是欢网在着重思考的问题。利用欢网科技自主研发的智能导视技术,我们推出了电视社区服务。
Today, most people talk about advertising, the implication is more mobile-based advertising, rather than television. Huan network technology still adhere to the television community, tried to tap the value of the television community in the field of television, under the background of frequent bad television. Despite the impact of traditional media from new media outlets on the Internet, television is still today’s number one medium regardless of the influence of television commercials or advertisers’ budgets. Whether the two different concepts of television and television can be brought together is a matter of pondering the internet. Using Huan network technology independent research and development of intelligent guide technology, we launched a television community service.