中国的广播电视报业在已经走过的40余年历程中，曾有过耀眼的辉煌，被誉为中国报业的一匹“黑马”。而今，在市场经济的激烈竞争中，开始步入困境。究其原因，不一而足。解决办法，也应该是全方位的。然而说到底，还是要在质量上下功夫，亦即进一步突出自身特色，提高报纸质量 China’s radio and television newspaper industry has gone through more than 40 years of history, there have been dazzling glories, known as China’s newspaper industry, a “dark horse.” Now, in the fierce competition in the market economy, it has begun to get into trouble. The reason, not enough. The solution should also be comprehensive. However, in the final analysis, we must work hard on quality, that is, to further highlight its own characteristics and improve newspaper quality