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从华润置地拿下“清河”到北辰掠走“温泉”,完全白热化的争地战役,放了一个又一个的“卫星”。如果说当年顺驰在大兴黄村“天价”举牌,业界基本上是一片质疑声,那么,现在更多的是对于这种决策勇气的叹服了。在售的楼盘,无论之前卖得好或不好,都随之涨价,整个行业就像是喝多了几杯,在些许惴惴不安中醺醺然兴奋不已。然而,同一时刻,那些项目还处于前期开发阶段的开发商,他们的会议室里可能完全是另外一种气氛。越来越多的开发商突然发现,无论是通过“招、拍、挂”,还是接“二手”的土地,项目的土地成本(楼面价)加上建造成本,已经超过了同区域在售楼盘的价格。借用早年香港地产商常用的比喻“面粉”已经贵过“面包”了!
From China Resources Land won the “Qinghe” to North Star swept away “hot springs”, completely white-hot contested battles, put one after another “satellite.” If Shunchi in Daxing Huangcun “high price” placards, the industry is basically a voice of doubt, then, now more of this courage to marvel. In the sale of real estate, no matter before selling well or not, are followed by price increases, the entire industry is like drinking a few more cups, in a little anxious in the air suddenly excited. However, at the same time, those developers whose projects are still in their early stages of development may have completely different atmospheres in their meeting rooms. A growing number of developers have suddenly realized that the cost of land (floor value) plus construction costs has surpassed the sales in the same area, whether through “recruit, shoot, hang” or “secondhand” land The price of real estate. Borrow the early Hong Kong real estate business metaphor commonly used “flour” is more expensive than “bread” it!