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笔者利用结构方程模型,把企业社会责任分为内部人责任、外部人责任和公共责任三个维度,在检查问卷的信度、效度以后,利用单因素方差分析考察了管理者个人特征对企业社会责任行为的影响。研究结果表明:管理者的文化程度、社会责任态度对个别社会责任维度表现有显著影响;而管理者的年龄、性别、宗教信仰对各维度的社会责任表现都无显著影响。
Using structural equation model, the author divides the corporate social responsibility into three dimensions: internal responsibility, external responsibility and public responsibility. After checking the reliability and validity of the questionnaire, using single factor analysis of variance, the author examines the relationship between managers’ Impact of social responsibility behavior. The results show that: manager’s education level and social responsibility attitude have a significant impact on the performance of individual social responsibility dimensions; and manager’s age, gender and religion have no significant effect on social responsibility performance in all dimensions.