在商品大战时代,会展从业人员提供的是让企业的产品“一朝成名天下知”的服务。若将会展流程比做一场战役,会展策划就是统帅,精心安排,统筹规划;会展设计则相当于谋士,按照统帅的方案排兵布阵,绘制蓝图;会展工程管理当属指挥官与勤务官,负责展位的具体施工与安装。 In the era of commodity wars, what the convention and exhibition employees provide is the service that allows the company’s products to become famous once. If the exhibition process is compared to a battle, the exhibition planning is the commander-in-chief, meticulous arrangement, and overall planning; the exhibition design is equivalent to the adviser, according to the plan of the commander, the blueprint is drawn; the exhibition project management is the commander and service officer. , Responsible for the specific construction and installation of the booth.