当前,企业生产经营所处的环境是十分特殊的。新旧体制在交替运行过程中,真正的市场力量显得嫩弱且不规范。然而,各种非市场力量却有如雨后春笋,层出不穷。企业与外部的关系,不仅变得十分复杂,而且还十分微妙,令人难以捉摸。尽管非市场力量具有一定客观性,即便在比较正规的市场经济条件下,亦也存在,但就表现形式而言,却是五花八门,目不暇接。其中有必然的,也有偶发的;有直接的,也有间接的;有名正言顺的,也有比较隐晦而只需会意的;有起正向作用的,也有起负向作用的等等。这样,正确认识和对待各种非市场力量,便是企业开展现代经营的十分重要的方面,把握了可以一荣俱荣,把握不好就 At present, the environment in which enterprises operate is very special. In the process of alternation of the old and new systems, real market forces appear to be weak and unregulated. However, various non-market forces are springing up and appearing in an endless stream. The relationship between business and the outside world has not only become very complicated but also very subtle and elusive. Although non-market forces have a certain degree of objectivity, even under the conditions of a more formal market economy, there are also various forms of expression that are inconceivable. There are both inevitable and occasional; direct and indirect; well-known and straightforward, but also relatively vague and only need to know; have a positive effect, but also have a negative effect and so on. In this way, correctly understanding and dealing with various non-market forces is a very important aspect of the company’s modern business operations.