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由冯小刚导演的贺岁片《大腕》在京上映后,期待已久的观众开始重返影院,各大影院的生意重新红火起来,票房收入一路飙升,疲软的电影市场再次出现生机和活力。 虽然业界对冯小刚的电影褒贬不一,但电影院里观众那爽朗的笑声,无疑是颁给冯小刚的最高奖项。他以他独特的视角和形式,再次满足了影迷的心理预期。这令我们不得不思考一个问题,观众为什么喜欢冯小刚的贺岁片?他拍的片子为什么具有票房号召力?
The long-awaited audience started returning to the cinema after the big-time New Year's film “The Big Man” directed by Feng Xiaogang was released in Beijing. The business of the major cinema was renewed. Box office receipts soared and the weak movie market rekindled its vitality. Although the film industry Feng Xiaogang mixed reviews, but the cinema audience hearty laugh, is undoubtedly awarded Feng Xiaogang's highest award. With his unique perspective and form, he once again met the fans' psychological expectations. This makes us have to think about a problem, why the audience like Feng Xiaogang's New Year's films Why did he film with the box office appeal?