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当前酒店业进入文化引领的品牌阶段,越来越多的酒店开始重视酒店服务文化建设。经济型酒店的定位,注定其提供的是有限服务。只有利用有限的服务创造无限的效益,建设独具特色的酒店服务文化,提高顾客的满意度,从而吸引更多顾客,才能在竞争中取得有利地位。经济型酒店的兴起及其发展21世纪,随着全球经济一体化发展,中国经济快速增长,中国社会从总体上进入小康社会。物质的丰富,社会的进步使人们的生活发生了很大变化,居民旅游和中小企业商务活动呈现出蓬勃发展态势,
The current hotel industry into the brand-led culture stage, more and more hotels began to attach importance to the hotel service culture. Budget hotel positioning, destined to provide limited service. Only by using limited services to create unlimited benefits, building a unique hotel service culture, increasing customer satisfaction and attracting more customers will be able to gain a foothold in the competition. The Rise and Development of Economy Hotels In the 21st century, with the development of global economic integration and the rapid economic growth in China, the Chinese society as a whole has entered a well-to-do society. Material wealth and social progress have greatly changed people’s lives. Residents’ tourism and SME business activities have shown a booming development.