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我们也应该针对自己做好专一化战略。不必惧怕别人看不到你的优势,只要你持续强化自己的某一优势,有一天,它将坚不可摧。奔驰=威望,你呢?如果你想买休闲服饰你会想到什么?如果想买车子,在拥有一定经济实力的基础上,你会选择什么车?你所想到的,往往就是品牌的力量。品牌是给拥有者带米享受、产生增值的一种无形的资产,对于个人来说同样如此。个人品牌不用到处发广告,也不用自己评价,而是别人给你的。就如你的名字,属于你,但是却被别人使用。
We should also make a specialization strategy for ourselves. Do not be afraid that others can not see your strengths, as long as you continue to strengthen one of their strengths, one day, it will be indestructible. Mercedes-Benz = prestige, you? If you want to buy casual wear what would you think of? If you want to buy a car, in possession of a certain economic strength based on what kind of car you choose? You think of, often is the power of the brand. A brand is an intangible asset that gives owners enjoyment and appreciation of value, as well as for individuals. Personal brands do not have to advertise everywhere, do not have their own evaluation, but others to you. Just as your name belongs to you, but it is used by others.